Toronto’s Most Popular All-News Station Launches New Mobile News Service
(November 17, 2009)

– CP24 MOBILE lets viewers take CP24’s breaking news, sports, entertainment, weather and CP24’s exclusive “Beat the Traffic” technology anywhere a mobile device can go –

Toronto, ON (November 17, 2009) – As announced this morning on CP24 BREAKFAST, CP24 is the first local television station in Toronto to go mobile with its new and innovative CP24 MOBILE service. The new platform focuses on breaking news and exclusive “Beat the Traffic” technology, while also giving users access to the latest weather, sports, and entertainment on their personal mobile devices. The mobile site can be accessed at www.cp24.com.

CP24 MOBILE uses innovative technology that allows users to personalize the information that is most important to them. The mobile site has multiple news, sports, and entertainment stories as well as large graphic images specifically designed for mobile devices. With CP24 MOBILE, viewers can now take their news with them wherever they go.

“This unique service puts news at our viewers’ fingertips,” said CP24’s Vice-President and General Manager Bob McLaughlin. ”CP24 is Toronto’s source for breaking news on the television, online, on the radio and now on your mobile device.”

Users can now be their own weather and traffic specialists with innovative features that include travel times that rate the worst to best route using CP24’s exclusive BEAT THE TRAFFIC SYSTEM, as well as weather forecasts that show current conditions, today’s forecast and the five-day forecast.

About CP24
CP24 is Toronto’s source for breaking news. Following the mantra “we’re always with you,” viewers can watch CP24 on television, listen on the radio, and follow along online at CP24.com. The station is owned by CTV Inc, a division of CTVglobemedia.

-CTV-

For more information, contact:
Emily Young Lee, CTV Inc., 416.384.3004 or Emily.Younglee@ctv.ca
Shannon Gallagher,CTV Inc., 416.384.4623 or Shannon.Gallagher@ctv.ca

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